You Are In Control will focus on 5 main themes this year. They will be discussed in both presentations and workshops. Here is a short description of each:

1. Ahead of the Game: Ethical Business is Smart Business

The digital environment, although invisible, is not immaterial and has consequences affecting the physical realm. What are the burning ethical issues facing the creative industries today? In today’s results-driven world, how can global business models incorporate sustainability?

2. Creativity, Meet Money. Good, Now Let’s Talk Business

The investment maze can be difficult to navigate, especially since the explosion in options available. In today’s digitalized world, what are the most effective and efficient methods of finding investments?

3. Creatives Connecting With Consumers

New technology has resulted in the disaggregation of distribution chains, markets and communication channels. Is social media the savior of creative business? How does DIY marketing measure up to traditional models?

4. Hands Off My Cookie: Copyrighting Creative Content

What do the boundaries look like today and how will they change in next years? How have people been burned in the past and what can we learn from them?

5. Creative Web Business: Innovation and the Internet

iTunes, Amazon, eBay – you’ve all heard these names. Conglomerates existing only online. How to take the leap from innovative idea to successful business execution.

To read more, go here: TOPICS

Some high profile speakers have confirmed their attendance so stay tuned for updates…