Presentation: Hilmar Sigurdsson (Iceland)

Hilmar Sigurðsson’s presentation – “Animation goes Cross-Media” – was based on the CAOZ release of Legends of Valhalla – THOR, Iceland’s first ever animated feature film in 3D (out on October 14 in Iceland).

The film has been in development and production for 7 years and has been sold to over 50 countries world-wide. The company is now full force on development of an on-line computer game, publishing and licensing programs, including live action performances in key markets in Europe.

Legends of Valhalla is developing into a full blown cross media programme, all based on the Nordic Mythology, documented by Icelanders close to 800 years ago. In the wake of the release of the film, CAOZ is developing a full-blown cross media programme, all based on the foundations of the Nordic Mythology, documented by Icelanders close to 800 years ago.

Sigurdsson brought the ancient Nordic past and the cutting edge of the  digital present together in his inspiring, ambitious talk about taking animation to cross media platforms. Sigurdsson explained the company’s vision for going global and extending over multiple platforms, branching out into gaming, publishing, licensing and beyond.

Legends of Valhalla – Thor’ incorporates classic Nordic deities such  as a glamorous Freyja, goddess of love and war, Odin, Heimdall the  Gatekeeper of Asgard and of course, there’s an over-confident  teenager who proves to be the hero of the tale against the evil Hel, Queen of the Underworld, and we were treated to an action-packed clip of the film itself. We’re looking forward to seeing it in full!